Daily Archives: August 26, 2010

Fishing Strategies

What Is a Success Story and How To Write It

What Is a Success Story and How To Write It

Just imagine that your site is one of the most successful in the on-line classifieds industry, but no one knows about this fact. The both sides – you and your prospect clients – suffer. You are not properly rewarded for your efforts because nobody knows about your excellence and your clients don’t know what good services are available for them to use and how they can be benefitted.

You should do something to make the public to get to know about your accomplishments. How?

We’ve got the answer! Write a success story! Success story, case study, customer testimonial – whatever you call them they are a valuable sales and marketing tool, as their main goal is to impact public and make them visit your site and use your products or services. Almost everybody loves to read about success stories. They are always about a challenge, new experience and looking for solutions.

What Is a Success Story?

In general, success story is an example of a successful practice when a company has achieved documented successful results. Success stories can be as short as 3-4 paragraphs or as long as 20 pages. It can be distributed in print, as PDFs, in the company newsletter, it also can be posted on the Web site, distributed at conferences, packaged and tailored to particular audiences for customer meetings, and sent in direct mail packages.

Why to write success stories?

To give your readers an example of real successful project. Examples will help to understand difficult concepts and complex business issues. And solutions that can solve the issues. To generate empathy to enable readers to empathize with the challenge that you faced in the success story, in case your readers face a similar problem. The goal is make readers to closely identify with the author of the relevant success story. To add credibility. People believe success stories because such case studies usually relate a factual situations, besides they are full of real facts. A good success story full with facts and figures can also demonstrate ROI (if the documentation of a return on investment is possible). To share your ideas and to learn what works and what doesn’t work. To let the public know that you do good work that positively impacts the lives of people

Anyway writing a success story about your business can not only provide the competitive advantage that your business need, but give you additional reason to be proud of yourself which is also important for a successful businessman like you.

How to write a good success story: CARP – Model

We live in the world where people are mostly skeptical and need a good reason to listen to you, or choose your product or use your services. Previously we discussed the reasons for writing success stories and today we will learn how to write a success story that makes people believe.

There are a lot of ways to write an interesting and persuasive story and you can easily google them. Today we offer you the CARP-model for wring success stories, the model which is easy to understand and follow and flexible enough to be changed giving you much space for self-expression. Finally it’s quite effective.

The structure consists of four parts:

Challenge Action Result Perspective

We call this structure CARP-model. it’s easy to remember even if you are not a fishing lover, isn’t it?

So the CARP-model provides you with the structure for your success story. Let’s dive deeper into the details.

Challenge

The main purpose is to make readers identify with the challenge.

Who had the challenge? Who cares?

What problem, issue or concern needed addressing?

Why was it important?

What was the cost of addressing or not addressing it

Action

The main purpose is to demonstrate how you responded to the challenge and how product and services can impact the business challenge.

What did you do to address your challenge?

How big was the project? Include inputs (staff, funding, volunteers, research, expertise) and outputs – activities (teaching, facilitation, product development and people (number of people and demographics).

Which product or services did you use?

How did our products and services help?

Why do you choose this product?

Result

The main purpose is to show that the benefits are real, quantifiable and compelling

What resulted? Use quantitative and qualitative data to describe important outcomes (changes and benefits) achieved as a result of the actions described earlier.

Who benefited and how? Help the reader understand the meaning behind the change.

Describe the benefits you achieved (including benefits like increased customer satisfaction or reduced stuff turnover) in most-important-to-least-important order.

Perspective

The main purpose is to show that achieved excellent results are the part of continuous growth and you are full of plans and perspectives.

What is the perspective for the future?

Is there a next stage that you now plan to implement?

How do you plan to change your business in future?

What are your goals and intentions?

You just need to follow the CARP-model and it will keep you from becoming confused while writing your success story. Answer all questions and you will get well-structured and clear success story. And some more tips: 

Don’t forget about the appealing lead to the story Use attractive pictures Proofread the text Use active vs. passive voice Read it aloud before submitting somewhere If the story seems too long, delete one or more of the least important facts from the story . Try to follow the classic structure for writing a success story: Problem and Solution, Before and After, Then and Now. Focus on the reader’s interest (usually in terms of how clients benefit).

Good fishing!

http://www.worksforweb.com/
WorksForWeb is a software development company specialized in Web-based applications with focus on PHP classifieds scripts. WorksForWeb offers three multi-language SEO-optimized platforms: iRealty real estate classifieds script, iLister multi-purpose classifieds software and iAuto vehicle classifieds script.

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    Carp Fishing Basics

    Homemade Carp Boilies Made Using Nut Fishing Bait Recipes For Big Fish!

    Nut, seed and pulse baits for carp have always been outstanding. With so many carp anglers using marine, fish, and meat based baits today, being different represents a massive competitive advantage – so try out some seriously potent, habit-forming nut based homemade baits and recipes instead! Read on to discover more about how to drive your carp wild right and boost your catches big-time right now!

    One of the simplest ways to make a nut bait is to buy a readymade semolina and soya base mix (or make this yourself for less money,) and add your nut ingredients and additives to this. Two of the most well proven carp bait nut ingredients are tiger nut meal and roasted peanut meal (technically tiger nuts are not actually nuts but nut sedge tubers.) The options for making endless forms of unique nut baits are very exciting, and offer many varied effects, special nutritional properties and other beneficial characteristics.

    You could perhaps try beginning by using any homemade bait base mix with around 50 percent or more of nut ingredients. One of the greatest edges of incorporating tiger nut meals etc into your base mixes is not merely the sugars and oils or carbohydrate content, but the powerful digestion-boosting impacts of its unique fibre. In the case of peanuts, and almonds for instances it is the alkaloids content that make them even more habit-forming.

    Walnuts and other nuts such as macadamia nuts, hazelnuts, and pistachio nuts need using too – these have potent lipids and some particularly stimulating bioactive factors few anglers will ever have realised they contain! Ground nut oil is one of the cheapest essential sources of omega oils you can find in the supermarket – maybe try it mixed with toasted sesame seed oil and hemp oil or walnut oil for instance!

    You can save a fortune and make a basic soya flour and semolina base mix with your nut ingredients plus eggs to help binding. Or perhaps add additional CLO, egg albumin and whey gel, or even add just little wheat gluten for instance for a practical binding bait. Of course for those wishing for a more nutritious and more digestible bait, very many options and combinations are possible to create a bait totally unique to yourself. For example, with the addition of Vitamealo, sodium or calcium caseinate, lactalbumin or whey protein concentrate, soya isolate, caseins, enzyme-treated yeast, corn steep liquor powder, various pre-digested fish proteins and so on.

    The CC Moore bird food ingredients including Sweet Meggablend and Meggablend Red, the gritty maize protein product Supergold 60 (60 percent digestible protein and nutritionally good enough to replace fish meals,) are just a sample of excellent ideal additions to nut based baits. But you can turn your bait into a really unusual one by combining many various nutritionally valuable and very attractive ingredients. For example using crushed tiger nuts, tiger nut flour and crushed hemp and adding krill meal, spirulina powder, bloodworm extract and tuna oil for instance.

    If you want to cut your costs you can use maize meal or maize flour for up to half your bait to bulk it up. Carp love maize all year round even in winter, despite it not being the most nutritional nor digestible ingredient for cheap bulking up; it simply works! (It does naturally contain betaine and other bioactive antioxidants among other important factors.) I find using maize meal in combination with full fat semolina produces a bait that is easier to roll if cost is really an issue, however I would very much prefer to use highly nutritionally attractive ingredients which contain far more feed-triggering substance reasons to turn carp on!

    Popular examples are Belachan, fish meals, krill and shrimp powders, calcium and sodium caseinates and blood powder, lactalbumin and whey protein concentrate. Egg albumin is a great highly nutritional binder and is often used in a fifty percent combination with whey gel. Wheat gluten is a another well proven binder where bait digestibility is less important. The milk powder products Vitamealo and Lamlac are very useful in aiding binding and soya isolate is another high-protein ingredient I have found really works well functionally in baits, from over decades of homemade bait making.

    CC Moore pre-ground CLO is an attractive bird food based binder with a great track record which is ideal for economical absolutely top quality trustworthy very effective homemade mixes; you can include perhaps 8 ounces per pound of dry mix. If you use semolina it is a good idea to use only up to 7 ounces per pound of dry mix and ensure you improve the nutritional attraction of the bait intrinsically by adding some choice additives and ingredients, such as Robin Red, corn steep liquor powder, vanilla extract meal, molasses meal, CC Moore dried insect meal and shrimp type products for instance.

    To make your nut baits compete effectively and even out-fish the best ready made baits you need more than this in your arsenal of knowledge. Revealed in my unique readymade bait and homemade bait carp and catfish bait secrets ebooks is far more powerful information. Look up my unique website (Baitbigfish) and see my biography below for details of my ebooks deals right now!

    By Tim Richardson.

    Now why not seize this moment to improve your catches for life with these unique fishing bibles: “BIG CARP FLAVOURS FEEDING TRIGGERS AND CARP SENSES EXPLOITATION SECRETS!” “BIG CARP AND CATFISH BAIT SECRETS!” And “BIG CARP BAIT SECRETS!” For much more NOW VISIT:

    Catch Your Best Carp Ever With Home Made Bait – Fast!

    Home of world-wide proven readymade and homemade bait success secrets bibles!

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    Fishing Tips

    Big Catfish and Carp Baits – Cool Hook Bait Ingredients

    Keeping ahead of fish by using new baits, or versions of baits to keep on catching consistently, is so often the key to success, after location! But some fishermen might wonder how and why constantly changing baits has major advantages; there’s more to this than you might expect…

    With many big catfish when fished for constantly, over time, many traditional baits can fail as fish associate these baits with ‘danger.’ Often catfish baits will go in a cycle of success before seemingly failing completely at the point where the catfish diet may have changed to predominantly feeding on live fish instead of fishermens’ baits.

    I’m not alone in experiencing having ‘hits’ often very good hauls of catfish over a relatively short space of time, on one particular bait. Then the catfish simply ‘switch off’ the successful bait, often for an extremely long of time indeed. You can end up constantly searching for a completely new bait altogether.

    Making catfish dough baits is an easier option as the ingredients, attractors and stimulators, size, shape, colour, density, texture, buoyancy etc, can be skilfully manipulated to constantly keep ahead of the fish before it ‘blows’ and results significantly reduce.

    This has been found with various boilies, squid, and liver, certain pork baits like luncheon meat and Pepperami, even with nightcrawlers, prawns, mussels and cockles and so on. It seems like each has its day, then they can be ignored completely for an amazingly long time. However, dead baits of whole or chopped fish, but more especially, live baits, can really exploit the catfishes’ change in feeding behaviour.

    In certain situations with particular fish, the question is how to get around these ‘defence mechanisms.’ Use of natural baits style is one answer but these often just act like a needle in a haystack, like fishing a single bloodworm in a bed of millions of them. Sure, worms, night crawlers, maggots and the like do make catching ‘clued-up’ fish easier initially, especially where fish have been not been used to being hooked on these baits before.

    The famous giant 50 pound common called “Herman” of “Warmwell” repute in the UK, was very wised-up about conventional boilies. But this fish was not immune to worm bait… The “Redmire” fish, which could be very difficult to catch, were very keen to feed on tiny baits like various particles such as hemp. Use of new particle baits to a carp water can be devastating and this has been proven again and again.

    The “Redmire” carp including Chris Yates’s record fish that stood for years were often tempted by sweetcorn. Often a can of “Jolly Green Giant” can save the day. These days soaking sweetcorn in sweeteners lik talin and thaumatin, or in liquid liver, yeast or betaine might work better. I’ve had good hits of fish on ‘Scopex’ soaked sweetcorn for example. The possibilities just with bait are endles, but it could be tiger nuts, peanuts, or any other bait. But I wonder how many fisherman think how to give the fish what they want but are very difficult to tempt on an individual bait alone.

    A hook with samples of various diverse unrelated baits can often produce fish for many reasons, not least because the fish have not previously been ‘conditioned’ to be able to deal easily with it. Various different types of boilies and or dough type baits with particle baits or maggots or worms on the hook can do well for example.

    Combinations with seafoods like prawn or cockles, an old fish cube, with some chicken or pork meat, all coated in an enticing paste or dough mixture can really produce fish when an individual bait simply will not.

    Even boilie and dough mixes that have done so well on waters previously, can need changing after a long period of success. The revitalised success of the boilie “Active 8,” when teamed with a new maple attractor brought a new generation of anglers their first big fish success, even when the original version of this bait was still available, but it’s effectiveness had tailed-off compared to its early success before fish wised-up to it.

    Often bait is still effective in triggering a feeding response, but the carp feed in different more cautious ways on and around the bait. Often the phenomenon of baits being picked-up, off the edge of, or even some distance away from a bed of baits, has worked better than a hookbait fished in the middle of thousands of identical baits.

    The amazing way carp can ‘clean-up’ a huge bed of baits just leaving your hookbaits remaining is quite staggering to those fishermen who just do not appreciate how sensitive to every aspect of their surroundings, fish can be. Often it is those last remaining baits, your hookbaits, which are the last to be picked up, if they are at all!

    Big fish man Dave Lane has experienced this many times. The question is really, why do the fish still pick up these hook baits at all, when out of possibly hundreds or even thousands of baits, these have been identified by all the feeding fish to be the ‘dangerous’ ones?

    Most fishermen might suggest it is the ‘just one more’ syndrome kicking-in, where the urge to feel the effect of one more morsel replaces the instinct to leave those last baits ‘well-alone.’

    There are numerous ways to make a bait have this effect, often by exploiting essential nutritional food signals, or by using attractors, enhancers, stimulators etc with highly stimulatory effects, many of which bear little resemblance to any natural carp food at all nor providing any particular nutritional benefits, but work anyway.

    There are many ways to add these effects using many ingredients and additives to boilies, meats, and particles like hemp, pellets, and ground baits etc which are highly effective at keeping those bites coming.

    This fishing bait secrets books author has many more fishing and bait ‘edges.’ Just one could impact on your catches!

    By Tim Richardson.

    For the unique acclaimed expert bait making and secrets ‘bibles’ ebooks / books:

    “BIG CATFISH AND CARP BAIT SECRETS!”
    AND “BIG CARP BAIT SECRETS!” And ” BIG FLAVORS, FEEDING TRIGGERS AND CHEMORECEPTION EXPLOITATION SECRETS!” SEE:


    http://www.baitbigfish.com


    Tim is a highly experienced homemade bait maker big carp and catfish angler of 30 years. His bait enhancing books / ebooks now help anglers in 43 countries improve their results – see this bait and fishing secrets website now!

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